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A high school girl works at a Shibuya clothing brand where she leads both sales and social media attention. She admires the childhood friend who founded the label and dreams of launching a brand of her own someday. Then she is pulled into a sales battle with the right to produce a new label on the line. Her opponent is a popular boy her age who quickly turns rivalry into flirtation. Work, ambition, and a shifting triangle of feelings all collide on the shop floor.